Product trial Performance Art for Electrolux Ergorapido
These days we're used to seeing collabs between artists and trendy brands or fashion labels, but here's something a bit different.
It's a collaboration, yeah, but for a vacuum cleaner...of the door-door salesman variety.
Thing is, this particular model has been lifted to the highest echleon of coolness after a collaboration between Electrolux and Swedish artist/set designer Tobias Allanson . And it's pretty f*ing cool.
To illustrate the performance of the cleaner, he decided to create a kinetic sculpture using a real Electrolux Ergorapido. The following video demonstrates the effective dust pick-up, maneuverability, LED headlights and 2-in-1 function of this vacuum cleaner.
It brings domestic housework to a sexy new level, both tasteful, artistic and with not the slightest sign of porn. Unless of course you've got a fixation for vacuum cleaners posing as the next hippest thing.
And here's the making of video:via notccot.com
